In this role you will deal with:
- Core Outbound Activities, such as:
- Identifying and selecting target companies according to the Ideal Customer Profile (ICP)
- Executing cold calling, email, and LinkedIn outreach campaigns
- Scheduling discovery meetings and ensuring high attendance rates
- Recording results, objections, and feedback in CRM
- Analyzing campaign performance and proposing data-driven improvements to ICP, messaging, and process.
- Event & Conference Outreach, which includes:
- Conducting pre-, during-, and post-event outreach
- Booking and managing event-related meetings.
- Process & Data Discipline, which means:
- Maintaining a high and consistent activity volume to support data-driven decisions
- Analyzing reasons for no-shows, rejections, and next steps
- Helping the team identify which ICPs, personas, and messages deliver the best results.
We'd love to hear from you if you have:
- 4+ years in B2B sales, business development, SDR/BDR roles
- At least 2+ years of hands-on outbound experience, including an expert level of cold calling, email outreach, and LinkedIn outreach
- Proven track record in the US market (working with enterprise or mid-market clients in the US in the Insurance, insurtech, MGAs domain will be a strong asset)
- Experience in IT, software, or technology is a plus but not required; real-world B2B outbound experience is critical
- Solid grasp of outbound funnel metrics and KPIs
- Fluent spoken and written English, capable of engaging confidently with US-based decision-makers.
You’ll be comfortable with this role, if you are:
- Self-motivated, disciplined, and comfortable with high activity volumes
- Fast learner—quickly adapting approach based on data and feedback
- Diligent with CRM data entry and management (Pipedrive, HubSpot, or Salesforce experience preferred)
- Able to identify trends, diagnose underperformance, and suggest improvements.
Nice to Have:
- Experience with CRM tools (Pipedrive, HubSpot, Salesforce), LinkedIn Sales Navigator, data enrichment tools, dialers, and email sequencing platforms
- Account-based marketing or outbound experience
- Background of being first or sole SDR in a company, or experience building an outbound process from scratch
- Conference and event prospecting experience
- Ability to leverage introductions and professional networks.